Uniquely Nelson

Nelson City is a fantastic place to live, work and play. People visit Nelson city to enjoy shopping, fashions, amazing arts and crafts, great cafes and restaurants and world-famous markets. Uniquely Nelson is a marketing body promoting Nelson City. Different competitions are organized at different stores and places at Nelson City by Uniquely Nelson.

CLIENT: Uniquely Nelson
SERVICES: Mobile App Design & Development, UI/UX
CATEGORY: Survey Application

What we built

Alpas built Uniquely Nelson a mobile app to run the city-wide retail campaigns the organisation puts on for its member businesses — the mechanism that turns a poster in a shop window into a contactable customer.

Campaign entry form capturing name, phone, email and suburb, with required-field validation
Campaign artwork carried inside the app, co-branded with the promotion's media partner
Marketing consent captured at the point of entry, with a clear opt-out
Built for the recurring promotions Uniquely Nelson runs — shopping-spree draws, cash giveaways, event tickets and restaurant vouchers

Scope

Delivered as a mobile app for a city marketing body, not a shop: the product's job is entry, consent and reach rather than transactions.

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